Francesca Villardi is the owner of Perfectly Organized by Francesca; here is a link to her website:
Q: What is Perfectly Organized by Francesca?
A: It is my company I started about 4 years ago, I help people organize their homes, offices, garages and lives. I also do Personal Assistant services, I design websites and maintain them for clients, I do social media work for clients and teach them how to set up social media.
Q: What inspired you to start the business?
A: I was a legal assistant that worked for Real Estate Attorneys in a title company when the real estate market here crashed, I couldn’t find a job that would pay me for my 17 years of experience.
I remember my pastor said I should do something I was passionate about and I really loved to organized my friends home so I decided to step out in faith, even though I was getting divorced and this was a risky move for a soon to be single mom of two girls.
Q: Why do I need your business?
A: Everyone needs more time, everyone wants to come home to a peaceful space but you cant do that when your surrounded by clutter, it is overwhelming and it weighs you down, literally and emotionally. I come in and help you, one on one to set up a system to get you and keep you organized. Most of my clients keep their spaces clean and organized even months and years later. Its all about having a system in place. You have to want to change, once you decided to do that, the rest is easy.
Q: Are you able to pay all your bills with this business or do you have a day job?
A: This is my day job, I started adding services to this business like personal assistant work, I also added social media work, building and maintaining websites for clients, different things to try to make more money.
I write an Inspirational blog every day called Treadmill Treats that I get some royalties from, not much but it all helps. I still do hair at night because once your a hairstylist always a hairstylist and the extra income is great, since being a single mom is hard these days,
Q: What was the most challenging thing about starting your own business?
A: How was I going to pay my bills? How was I going to take care of my girls? I was well off being married and this was all new for me, taking care of myself, starting a business all on my own. I guess the most challenging now is that I work a lot of hours and that is hard for all of us, but I love what I do and I love my clients.
Q: What is your weirdest work story?
A: Well I do find all kinds of things in a persons closet! You never know what you will find.
but the saddest story was a client who was a hoarder she was moving from 3000 Sq ft home ,1500 miles away to a 900 sq ft apartment and she could grasp the fact the her whole retirement money that she would be able to get from selling this home would be spent moving and storing a bunch of junk. It taught me this went deeper with people, that some people it was a true philological problem
Q: How much do you charge?
A: I charge 40.00 Hour for organizing work, if you book more than 6 hours I will give a discount and 18.00 hour for Personal Assistant work. The web designing ranges depending how involved the site you want.
Everything I do is on my website http://www.perfectlyorganizedbyfrancesca
Q: What qualifies you for the job?
A: I took some courses, I read a lot but I think it comes down to a love and a passion for what your doing, to do something, no matter what it is and truly love it. That make you more than qualified because you put your all into it, all the time.
Q: What are some common mistakes people make when it comes to organizing their personal lives?
A: They let it go, then they get overwhelmed and then start to avoid it, like it will disappear but it keeps getting worse. The hold on to things and cant let go, if you want to change you have to let go of things, start fresh, let go of fear, I promise you, the end result will be amazing!
Please note; Eliza’s interviews are done by email. All answers are unedited and come right from the lovely fingertips of her subjects.